Marketing Communication vs Digital Marketing
In this digital age, the field of marketing can be a whirlwind buzzwords and jargon. One may easily hear such terms as “marketing…
Which Type of Marketing Communication Does the Marketer Choose
When brands communicate with people, their activities always generate marketing information that informs, persuades and links to its…
How to Efficiently Get the Word Out About Your Fresh Product Launch if You Serve as a Marketing Manager
For marketing managers, introducing a brand new product can be both heart-warming and demanding. Communication is at the heart of its…
How to Succeed as a Marketing Communication Coordinator
A marketing communication coordinator is often the glue that holds a company’s brand message together. This role blends creativity, strategy,…
Unlocking the Potential of Marketing Communication Tools
Effective communication is at the heart of every successful marketing strategy. Whether you’re looking to enhance brand visibility, build…
Understanding Marketing Communication Policy and Why It Matters
How corporate communications policy will affect is the success of business. It is not just an ad in a newspaper or tweet online – marketing…
Understanding the Four Key Objectives of Marketing Communications
Marketing communications involve the messages and media that businesses use to interact with their target audience. In fact, the aim of…
How to Improve Communication Between Marketing and Sales
The bottom line depends on good communication between marketing and sales teams. It can also suffer if they fail to communicate at all. When…
Teach You the Marketing Communication Clew
Simply put, understanding the marketing communication funnel is essential for businesses wishing to guide their customers from knowing about a…
Master Marketing Communication Exam Questions
Comprehension of marketing communication is crucial for anyone striving to excel in the field of marketing. If you’re a student studying…